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adWall Vario Straight Light

Product ID:

11537

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Printing guidelines

Main product features

Tool-free assembly

Zipper

Free-standing

Ø34 mm

Reusable structure

Single-sided print

Washable print

adWall Vario Straight Light 400 × 230 cm advertising wall – wide textile backdrop

adWall Vario Straight Light 400 × 230 cm is a wide advertising wall with a single-sided print, designed for large exhibition and event spaces. Its four-metre width provides plenty of room for an extensive graphic and creates an eye-catching backdrop for a trade show booth, stage, event area or photo zone.

Despite its large format, the system remains lightweight – the complete product weighs 13 kg including packaging. The frame is made from Ø34 mm aluminium profiles, can be assembled without tools and is designed for repeated use.

What makes the adWall Vario Straight Light 400 × 230 cm stand out?

Panoramic surface: The 400 cm width creates an extensive backdrop for brand communication, events and product presentations.
Single-sided graphic: The large front surface focuses the message in one direction and works well as the main background of an exhibition space.
Lightweight Ø34 mm frame: Aluminium profiles combine a large display format with a relatively low overall system weight.
Reusable print: The textile graphic can be machine washed at 30°C, making it easier to reuse at future events.

4 m advertising wall as the main backdrop for a large booth

The 400 cm width provides considerably more space for visual communication than smaller advertising walls. It works particularly well when the graphic needs to cover a substantial part of a trade show booth and create a consistent background for products, furniture or customer service areas.

The single-sided print concentrates the entire design on one large surface. It can feature a logo, key campaign message, products or an extensive brand visual.

Ø34 mm aluminium frame with straightforward assembly

The frame is made from lightweight 34 mm diameter aluminium profiles. Individual components connect using snap fittings, so no additional tools are required to prepare the structure.

Once the frame is assembled, the textile print is pulled over the structure. The tensioned fabric follows the straight frame and creates a large, smooth advertising surface.

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Washable textile print

The graphic is designed for repeated use. The fabric can be machine washed at 30°C, making it easier to keep the large printed surface in good condition between events.

When the campaign changes, the frame can be reused with a new print. This allows the system to be adapted to future events without replacing the entire advertising wall.

Large format that remains portable

Despite its four-metre width, the complete system weighs 13 kg including packaging. The aluminium frame can be broken down into smaller components for easier storage and transport between events.

When configuring the product, you can choose a transport bag with or without wheels, designed to hold the disassembled system components.

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