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adWall Vario Straight Light

Product ID:

17678

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Printing guidelines

Main product features

Tool-free assembly

Zipper

Free-standing

Ø34 mm

Reusable structure

Double-sided print

Washable print

300 × 230 cm advertising wall with double-sided print

adWall Vario Straight Light 300 × 230 cm is a straight, freestanding advertising wall with double-sided print, designed to create a large and highly visible branded backdrop. Its 300 cm width provides plenty of space for brand communication, while the 230 cm height makes it suitable as a backdrop for exhibition stands, conferences, reception areas, promotional events, photos and video recordings.

The Light version features a lightweight aluminium frame made from Ø34 mm tubes. The entire structure can be assembled without tools and, after the event, packed into the included soft carry bag.

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Why choose the adWall Vario Straight Light 300 × 230 cm?

Large 300 × 230 cm format: The 3-metre width creates an impressive advertising backdrop for exhibition stands, stages, reception areas or dedicated photo and video zones.
Double-sided print: Graphics displayed on both sides provide greater flexibility when positioning the wall in open spaces and allow both sides to be used for brand communication.
Lightweight Ø34 mm frame: The 34 mm aluminium tubes help keep the structure lightweight and easy to move.
Tool-free assembly: The frame components connect using snap fasteners, so no additional tools are required for setup.

300 × 230 cm fabric display wall for large brand presentations

The 300 × 230 cm format is ideal wherever a wide, consistent advertising surface is required. Its 3-metre width allows the system to serve as the main backdrop for a trade show stand, conference area or company reception.

The straight shape makes it easy to position the wall along the edge of an exhibition stand or behind a product presentation area. With a height of 230 cm, the graphic creates a clearly visible backdrop behind standing people, making this configuration suitable as a photo wall, video backdrop or branded background for presentations and meetings.

Double-sided advertising wall with fabric print

In this configuration, the adWall Vario Straight Light comes with double-sided printing, allowing your advertising message to be displayed on both sides of the structure. This is particularly useful for open exhibition stands, promotional events and spaces where visitors move past the wall from different directions.

The printed fabric is stretched over the frame and secured with a zipper. It can be machine washed at 30°C, making it easier to keep the graphic clean and ready for repeated use.

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Lightweight trade show wall with Ø34 mm frame

The Light model uses aluminium tubes with a diameter of 34 mm, keeping the structure lightweight despite its 300 cm width. The complete system with packaging weighs 11 kg, making it easier to transport between events.

The reusable frame features tool-free assembly. Individual components are connected using snap fasteners, so no additional tools are required to set up the 300 × 230 cm trade show display wall.

300 × 230 cm advertising wall with a soft carry bag

This product configuration includes a complete display wall with double-sided print and a soft carry bag without wheels. After the event, the frame can be disassembled into individual components and packed away for convenient transport and storage.

The adWall Vario Straight Light 300 × 230 cm can be used as an exhibition display wall, trade show backdrop, conference wall, reception display, photo and video background or advertising backdrop for promotional events.

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